Branding Archives - Page 2 of 2

The Psychology of Branding: How to Emotionally Connect with Your Audience

Branding, design, digital marketing, Marketing, trends

Psychology of Branding can influence decisions through emotions. Check out our article and learn how to connect with your audience….

Twitter and its new logo: The impact generated by the change

App, apps, Branding, Social Media, trends, twitter

At the end of July, Elon Musk, the CEO of Twitter, unveiled the new logo of the social media platform, causing chaos on social media and within the platform itself due to the abrupt change from the famous blue bird to…

The magic behind Disney’s branding

Animation, Branding, Disney, empresa, Icon, icono, Innovación, Marca, Marketing, Posicionamiento, Walt Disney Company

Disney’s history dates back to 1923, when brothers Walt and Roy Disney founded the Disney Brothers Cartoon Studio. Since then, the brand has evolved and adapted to technological, cultural, and social changes to become one of the most recognized and beloved…

Personal branding, make your name into your own business

Branding, business, digital marketing, entreperneur, Marketing, networking, personal brand

{:en}For sure you have had the idea of starting your own business and you have evaluated which is the best way that suits you. So if you are one of those people who like to work freelance, you own your time…

The success and failure of Riot Games’ rebranding

brand, Branding, Marca

Without a doubt, Riot Games presents itself as the major gamer-centric video game developer in the world. Titles such as Valorant, Legends of Runeterra, and the critically acclaimed League of Legends, have made it one of the most well-known and important…

Audiobranding, the latest marketing trend.

audiobranding, Branding, Marca, Marketing, Marketing Digital

{:en}Audiobranding is one of the latest trends in sensory marketing that will help your company generate recall in your target audience.{:}{:es}El audiobranding es una de las últimas tendencias en el marketing sensorial que ayudarán a tu empresa a generar recordación en…

Neuroscience at the service of marketing.

Branding, Marca, Marketing, mercadeo, negocio

{:en}Did you know that neuromarketing is the application of techniques from neuroscience to marketing? This has as its main objective to know and understand the levels of attention that people show to different stimuli and thus in this way try to…

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